Consumers are able to instantly view their 3D foot measurements and immediately receive their unique foot profile data via email. The process begins with a 3D foot scan in store. It works by matching a customer’s unique 3D foot profile & fit preference data with the shoe purchase history of similar profiles to help get the right fit on the first try. The combination of an accurate 3D reconstruction of your feet with our FitGenius AI engine, allows us to solve this problem and recommend the right shoes in the appropriate size.įitGenius is our proprietary Artificial Intelligence platform created to custom match customers’ unique 3D foot profiles with the ideal footwear styles and sizes based on a retailer’s inventory. But, the reality is that feet are three-dimensional, and shoes are too. One of the challenges when shopping for footwear online is that consumers typically only know their length and possibly their width.
